Author: Maria Madlberger

Publication Overview

Publication period start: 2009

Number of co-authors: 7

Co-Authors

Number of publications with favourite co-authors

Narcyz Roztocki

Parissa Haghirian

Nicolas Knotzer

Productive Colleagues

Most productive colleagues in number of publications

Horst Treiblmaier

Irene Pollach

Narcyz Roztocki

Publications

Madlberger, Maria (2004): Strategies and business models in electronic retailing: indications from the U.S. and the . In: Janssen, Marijn, Sol, Henk G., Wagenaar, René W. (eds.) Proceedings of the 6th International Conference on Electronic Commerce - ICEC 2004 October 25-27, 2004, Delft, The Netherlands. pp. 296-303. https://doi.acm.org/10.1145/1052220.1052258

Haghirian, Parissa, Madlberger, Maria, Tanuskova, Andrea (2005): Increasing Advertising Value of Mobile Marketing - An Empirical Study of Antecedents. In: HICSS 2005 - 38th Hawaii International Conference on System Sciences 3-6 January, 2005, Big Island, HI, USA. https://doi.ieeecomputersociety.org/10.1109/HICSS.2005.311

Treiblmaier, Horst, Madlberger, Maria, Knotzer, Nicolas, Pollach, Irene (2004): Evaluating Personalization and Customization from an Ethical Point of View: An Empirical S. In: HICSS 2004 , 2004, . https://csdl.computer.org/comp/proceedings/hicss/2004/2056/07/205670181babs.htm

Knotzer, Nicolas, Madlberger, Maria (2007): Consumers\' Interest in Personalized Recommendations: The Role of Product-Involvement and . In: HICSS 2007 - 40th Hawaii International International Conference on Systems Science 3-6 January, 2007, Waikoloa, Big Island, HI, USA. pp. 168. https://doi.ieeecomputersociety.org/10.1109/HICSS.2007.146

Haghirian, Parissa, Madlberger, Maria, Inoue, Akihiro (2008): Mobile Advertising in Different Stages of Development: A Cross-Country Comparison of Consu. In: HICSS 2008 - 41st Hawaii International International Conference on Systems Science 7-10 January, 2008, Waikoloa, Big Island, HI, USA. pp. 48. https://doi.ieeecomputersociety.org/10.1109/HICSS.2008.318

Madlberger, Maria (2008): Interorganizational Collaboration in Supply Chain Management: What Drives Firms to Share I. In: HICSS 2008 - 41st Hawaii International International Conference on Systems Science 7-10 January, 2008, Waikoloa, Big Island, HI, USA. pp. 11. https://doi.ieeecomputersociety.org/10.1109/HICSS.2008.219

Madlberger, Maria, Roztocki, Narcyz (2009): Digital Cross-Organizational and Cross-Border Collaboration: A Scientometric Study. In: HICSS 2009 - 42st Hawaii International International Conference on Systems Science 5-8 January, 2009, Waikoloa, Big Island, HI, USA. pp. 1-10. https://dx.doi.org/10.1109/HICSS.2009.159

Madlberger, Maria (2009): A Model of Antecedents of RFID Adoption Intention in the Supply Chain. In: HICSS 2009 - 42st Hawaii International International Conference on Systems Science 5-8 January, 2009, Waikoloa, Big Island, HI, USA. pp. 1-10. https://dx.doi.org/10.1109/HICSS.2009.22