7. Perception

391 Shares
Perception is the process by which organisms interpret and organize sensation to produce a meaningful experience of the world. Sensation usually refers to the immediate, relatively unprocessed result of stimulation of sensory receptors in the eyes, ears, nose, tongue, or skin. Perception, on the other hand, better describes one's ultimate experience of the world and typically involves further processing of sensory input.

There are many theoretical accouns of perception, which can, by and large, be divided into two groups; bottom-up theories (or data-driven) and top-down theories. Top-down theorists start their explanation of perception from the top, focussing on expectancies, prior knowledge, and other higher-level cognitive processes and then work their way down to considering the sensory data such as perceptual stimulus. Bottom-up theorists start from the bottom and consider the perceived physical stimulus, the observable form or pattern, and work their way up to higher-level cognitive processes such as the organising principles (Sternberg 1996).

James Gibson's theory of "direct perception" (see affordances) is a theory of perception which is often designated as bottom-up (but really ought not to be) and which is well-known in the HCI community. According to Gibson's theory of direct perception, the information in our sensory receptors is enough to perceive anything. We thus perceive "directly" because we do not need any higher-level cognitive processes to mediate between our sensory experience and our perception (Sternberg 1996).

Thus, perception in humans describes the process whereby sensory stimulation is translated into organized experience, whether that be on a top-down or bottom-up basis.

Feel Stuck?
Want Better Job Options?

AI is replacing jobs everywhere, yet design jobs are booming with a projected 45% job growth. With design skills, you can create products and services people love. More love means more impact and greater salary potential.

At IxDF, we help you from your first course to your next job, all in one place.

See How Design Skills Turn Into Job Options
Privacy Settings
By using this site, you accept our Cookie Policy and Terms of Use.
Customize
Accept all

Be the One Who Inspires

People remember who shares great ideas.

Share on:

Academic Credibility — On Autopilot

Don't waste time googling citation formats. Just copy, paste and look legit in seconds.

Premium Literature by 100+ Leading Designers

Enjoy unlimited downloads of IxDF Literature.

The Encyclopedia of Human-Computer Interaction Gamification at Work: Designing Engaging Business Software The Social Design of Technical Systems: Building Technologies for Communities Bringing Numbers to Life The Glossary of Human Computer Interaction

Over 4,000+ pages written by 100+ leading designers from cutting-edge companies and Ivy League Universities.

Harvard University
Massachusetts Institute of Technology
University of Cambridge
Imperial College London
Stanford University

Feel Stuck? Want Freedom?

Get one powerful email each week, like 326,076 others.

Learn to design a life you love.

Next email in
6
days
15
hrs
43
mins
5
secs