Author: Lifen Yeh

Publication Overview

Publication period start: 2007
Number of co-authors: 2

Co-Authors

Number of publications with favourite co-authors

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Publications

Yeh, Lifen, Wang, Eric Min-Yang, Hwang, Sheue-Ling (2007): A Study of Emotional and Rational Purchasing Behavior for Online Shopping. In: Schuler, Douglas (eds.) OCSC 2007 - Online Communities and Social Computing - Second International Conference July 22-27, 2007, Beijing, China. pp. 222-227. https://dx.doi.org/10.1007/978-3-540-73257-0_25
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